http://money.cnn.com/2017/01/11/news/india/mcdonalds-india-breakfast-menu-dosa-burger/index.html
Inclusion of local cuisine in Mcdonald's hamburger is a good way to pave the way to new markets. Otherwise, uniform menu around the world will make anti globalists angry ,and then may be a symbol of globalism.
And vice versa, Teriyaki Burger meaning Roasted Chicken Burger sold in Japan's Mcdonald's chain became famous in United States ,and then it's sold in some United States' shops.