SNCF to rebrand TGV services as ‘inOui’
http://www.railwaygazette.com/news/single-view/view/sncf-to-rebrand-tgv-services-as-inoui.html
It's easy for almost all the people around the world to pronounce TGV as long as we know alphabets.
But, 'Oui' is unique pronunciation in French. Then, it's diifficult for non-French people to pronounce it unless they've studied French.
Despite its name, I think it's good to separate the brand to premium sector and low-cost sector. I'm looking forward to seeing discounted price of TGV fare.
